NZ OWNED & OPERATED
We believe in the healing power of nature
PURE
Purity, First and Foremost
We keep it simple, using only the cleanest, purest ingredients for your health. That means Non-GM0, organic and regenerative whenever possible, and rejecting anything that doesn’t meet our exacting, industry-leading standards. Our strict specifications often mean we reject raw materials that others will use.We’ve received numerous certifications testifying to our ability to safeguard purity throughout our manufacturing process
Harnessing & Sharing Nature’s Power
Nurturing the Right Relationships
Guided by the relationship between plants and people, we’re continuously working toward mutually beneficial sourcing practices that are good for the planet, our friends who grow our herbs and you. That’s why we collaborate with those who support fair trade and labor practices for our growers and their communities. By taking care of our farmers—for years and sometimes decades—we get ideal ingredients from experienced growers to take care of you.
Guided by the relationship between plants and people, we’re continuously working toward mutually beneficial sourcing practices that are good for the planet, our friends who grow our herbs and you. That’s why we collaborate with those who support fair trade and labor practices for our growers and their communities. By taking care of our farmers—for years and sometimes decades—we get ideal ingredients from experienced growers to take care of you.
A Smaller Carbon Footprint
POTENT
The Personal Touch
We personally go to the furthest reaches of the globe to find and verify the highest quality herbs and natural ingredients, and we ensure the living nutrients in our ingredients are protected and delivered to you just as nature intended.
The Personal Touch
We personally go to the furthest reaches of the globe to find and verify the highest quality herbs and natural ingredients, and we ensure the living nutrients in our ingredients are protected and delivered to you just as nature intended.
Made Right... Right Here
Ensuring Potency Safeguards
It’s not enough to know what an ingredient is, as the active compounds that give a plant is healing power can be damaged or lost in processing, transport or manufacturing. We go beyond identification to verify the presence and amount of the vital active constituents in our ingredients at every step in the process from the field to the finished product.
It’s not enough to know what an ingredient is, as the active compounds that give a plant is healing power can be damaged or lost in processing, transport or manufacturing. We go beyond identification to verify the presence and amount of the vital active constituents in our ingredients at every step in the process from the field to the finished product.
Blending Ancient Wisdom with Modern Experience
Empowering Herbal Traditions
Earning Your Trust
We’ve been doing this for nearly half a century, so we know a thing or two about natural health. But you deserve more than our word on it. We’re working to make every step of our process fully transparent, and whenever possible, fully traceable.
We’ve been doing this for nearly half a century, so we know a thing or two about natural health. But you deserve more than our word on it. We’re working to make every step of our process fully transparent, and whenever possible, fully traceable.